Identifying and serving key populations across the HIV cascade is challenged by discrimination and stigma. Through collaboration with KP community-based organizations, innovative strategies using information and communications technologies and social media were implemented to target key populations who do not access HIV services. Through the project’s Online Change Agents, over 1400 clients were referred for HIV testing and a yield of 10.8% was generated from testing this population. The project’s Facebook page has over 230,000 followers and each post reaches an average of 11,000 users, demonstrating the reach of these social media strategies.
As part of the efforts to scale-up HIV testing services (HTS) and prevention interventions, along with proactive referrals to antiretroviral treatment (ART), PrEP for HIV prevention was formally made available in late 2015. However, there were no data on the acceptability to guide targeting and roll-out. Since PrEP is a relatively new prevention intervention in PEPFAR countries, PEPFAR’s partners will need technical assistance to scale best practices with fidelity and to ensure that implementation addresses the diversity of target populations across varied settings.